On Friday, September 20th, 2024, Emirates Integrated Telecommunications Company, known as du, hosted an exclusive event at the Bulgari Hotel in Dubai to celebrate the highly anticipated launch of the iPhone 16 Pro and iPhone 16 Pro Max. This prestigious gathering brought together prominent government officials, VIPs, media partners, and influencers for an immersive showcase of Apple’s latest flagship products.
Guests had the opportunity to explore the innovative features of the new iPhones, which are designed with advanced capabilities, sleek aesthetics, and enhanced performance. The iPhone 16 series upholds Apple’s legacy of innovation, with the Pro and Pro Max models featuring upgraded camera systems, a new camera control switch located on the lower right side, faster processors, and exceptional display quality.

The event also highlighted a selection of premium accessories, including stylish covers, durable screen protectors, and customizable phone accessories that allow users to personalize and protect their devices. Attendees enjoyed hands-on experiences with these accessories, which are designed to complement the elegance and performance of the iPhone 16 series.

This launch event not only introduced the new iPhones but also emphasized du’s commitment to providing customers with access to the latest technology and exclusive offerings. The VIP experience at Bulgari reflected du’s high standards in delivering exceptional service and products to its clients.
With the iPhone 16 now available for pre-order, du is reinforcing its position as a leading provider of telecommunications and cutting-edge technology in the region, ensuring its customers remain at the forefront of innovation.
