ZainTECH, the integrated digital solutions provider for Zain Group, had a successful presence at GITEX Global 2024, showcasing its innovative AI-powered enterprise solutions and digital transformation services that support sustainability efforts across industries in the MENA region for the second consecutive year.
GITEX Global is the largest dedicated ICT and technology exhibition in the Middle East, attracting over 100,000 visitors from October 14-18, 2024. The ZainTECH booth, designed using recycled materials for reuse, reflected the company’s commitment to sustainability and welcomed hundreds of clients and interested visitors.
A key advantage for ZainTECH is the extensive range of its operations and solutions, which now span eight markets in the Middle East and Africa. The company covers the entire ICT spectrum, including cloud services, cybersecurity, big data, IoT, AI, smart cities, modern infrastructure, drones, robotics, enterprise licensing, and emerging technologies—all under one roof.
Andrew Hanna, CEO of ZainTECH, stated, “Our expanding portfolio of digital transformation services showcased at GITEX enables enterprises to achieve efficient and impactful returns on their technology investments. ZainTECH is strategically positioned to leverage AI-powered solutions alongside our comprehensive services, accelerating growth for businesses through the monetization of data and digital assets sustainably.”
Hanna emphasized, “Sustainability is no longer an optional aspect of modern enterprise; it is crucial for the long-term development and success of organizations.”

Strategic Technology Partnerships
At the event, ZainTECH formed several significant technology agreements, underscoring its commitment to enhancing sustainability-focused services and driving innovation:
- Urbi: This partnership with a leading geo-platform developer aims to integrate essential data, algorithms, and tools for addressing challenges in mapping, location data, navigation, and spatial analysis. The collaboration will enhance ZainTECH’s capacity to solve complex regional issues by combining advanced mapping and analytics with cutting-edge digital technology.
- UL Solutions: ZainTECH became the first ICT company in the region to receive the SPIRE™ Qualified Company designation from UL Solutions. This milestone positions ZainTECH as a trusted provider of quality, verified smart building digital solutions, using its own SPIRE™ Qualified Assessors and solidifying its leadership in the smart building sector. SPIRE is the world’s first smart building assessment program, offering a comprehensive evaluation of a building’s technology and operational performance.
- HTC Vive: Through this strategic partnership, ZainTECH will provide HTC VIVE’s leading XR hardware and VIVERSE, a platform for business spatial collaboration in the MEA region. As demand for extended reality and virtual reality (VR) features rises among clients, ZainTECH is well-prepared to meet this growing need.

AI and Digital Data Driving Sustainability
In today’s landscape, digital data is more valuable than ever, particularly with advancements in artificial intelligence (AI) that enable significant predictive capabilities. These innovations allow enterprises to enhance their operations for greater efficiency and impact.
ZainTECH’s comprehensive capabilities across all corporate data touchpoints—from source to organization and computation, as well as cybersecurity, storage, and cloud solutions—position the company to support organizations in their AI-enhanced digital transformation journeys, ultimately contributing to a sustainable future.